We are looking for a Marketing Data Analyst to join our Barbora Data Analytics team. If you’re passionate about turning data into actionable insights and want to work in a motivating, friendly, and ambitious environment, this could be the perfect opportunity for you!

WHAT YOU'LL BE DOING

• Building data models (AWS Redshift) and Power BI reports. We strive to automate as much as possible.

• Delivering ad‑hoc deep dives (monthly/weekly/urgent) to explain data/anomalies and recommend concrete actions.

• Measuring marketing performance across Lithuania, Latvia, and Estonia. Tracking core KPIs, quantifying the impact of coupons, gifts, SMS, emails, and newsletters.

• Analyzing paid‑ads performance. Comparing channels (e.g. search, social, display), tracking return on ad spend and customer acquisition cost.

• Building and maintaining client profiling and segmentation to deliver a full customer picture for targeting and personalization.

• Owning end‑to‑end journey analytics: measure churns, test improvements to grow conversion and retention.

• Measuring market share size.

• Running marketing revenue analytics.

• Communicating insights clearly to marketing and cross‑functional stakeholders, keeping reporting reproducible.

WHAT YOU'LL NEED TO SUCCEED

• 2+ years in business analytics. Experience in marketing/e-commerce is an advantage.

• Experience with BI tools (Power BI, Qlik, Tableu, Quicksight, etc.). Power BI is a plus.

• Proficiency in SQL. Experience with Python, R, Matlab is a plus.

• Excellent English (written/spoken).

• Ownership and autonomy in a fast‑moving, result driven environment.

• Collaborative and organized working style. We want to show you the ropes. It is great if we can learn from you as well.

WHAT'S IN IT FOR YOU

• Opportunity to accelerate your career by joining the #1 e-commerce grocery company in the Baltics; 🚀 

• Comprehensive coverage via private health insurance.

• Access to Barbora.lt and partners’ discounts. 

• Your choice of hardware (Mac or Windows) suits your work style. 

• Hybrid work model. 

• A high degree of collaboration and autonomy, motivated colleagues and access to cutting-edge technologies. 

• Fully equipped kitchen with coffee, cold drinks, and snacks. 

• Company events and team-buildings! 

SALARY

3200 - 4200 EUR GROSS, the final offer will depend on your experience and qualifications for the role.